Makeup
A makeup quiz that guides shoppers to their shades and staples
Shade, undertone and finish are almost impossible to judge on a screen, which makes makeup one of the hardest categories to buy - and to keep. A Suggesto makeup quiz guides each shopper to the right match, on Shopify, no code.
The category shoppers most fear getting wrong
Buying a foundation blind is a gamble on shade and finish, and a wrong shade almost always comes back. That risk is why so many makeup shoppers browse, doubt, and leave.
A makeup quiz replaces the gamble with guidance. Suggesto asks about undertone, finish and what a shopper is shopping for, then narrows a crowded shelf to the shades and staples most likely to suit them.
Example quiz
What a makeup quiz can ask
Map answers to shades, formulas and finishes. Pair matches with samples or minis to make a first purchase feel safe.
What are you shopping for?
- Foundation & base
- Eyes
- Lips
- A full look
Which finish do you like?
- Natural
- Dewy
- Matte
- Full glam
What's your undertone?
- Warm
- Cool
- Neutral
- Not sure
What's built in
Everything the quiz needs to convert.
Built for merchants, not engineers. Each feature earns its place in the path from question to checkout.
AI auto-tagging
Suggesto reads your catalog on install and tags every product, so quiz matching works from day one.
Branching logic
Each answer can fork the path, so no two shoppers have to take the same route to their match.
Precise product rules
Match answers to products by tag, type, vendor or price - and fine-tune any rule by hand.
Email capture
Grow your list mid-quiz and sync contacts to Klaviyo with their results attached for segmentation.
Conversion analytics
See completion rate, top answers, and revenue per quiz - so you know which questions actually convert.
No-code embed
Add a Suggesto block to your storefront in the Shopify theme editor. No developers, no theme edits.
FAQ
Questions, answered.
More quiz types
Explore other ways to use Suggesto.
Help every shopper find their match.
Install Suggesto free and turn shade-and-finish guesswork into confident recommendations.